In a post on iSuppli citing the IHS iSuppli OEM Semiconductor Spend Analysis report, the research firm broke down Apple’s continued lead among top OEM semiconductor buyers, noting Apple is buying at a faster rate and “dramatically outperforming” No.2 purchaser Samsung. The research expects Apple to increase its spending on semiconductors to $28 billion this year from $24 billion in 2011, and also made the case for Apple’s continued growth in 2013. Apple will experience the fastest growth among the top 10 with the company “set to increase its chip buying at a rate nearly three times faster than the next-fastest-rising purchaser.”
Senior analyst for semiconductor spending and design activity at IHS Myson Robles-Bruce explained the benefit of Apple’s dominance in the supply chain:
